Literature

Blockbusters

Management No. BFM010400

Physical/Digital: 아날로그
Media Type: 도서
Subject: 영화

Basic Information

Title: Blockbusters
Subtitle: Hit-making, Risk-taking, and the Big Business of Entertainment
Parallel Title: -
Country: 국외
Production Date: 2013-**-**
Language: 영어
Size (mm): 164 x 242
Pages: 307쪽
ISBN/ISSN: 9780805094336
Edition: 1st
Master Files: -
Producer: Anita Elberse (저자)
Description: -

Contents

Contents: Prologue: Show Business-a Business of Blockbusters = 1 One: Betting on Blockbusters = 15 Two: Launching and Managing Blockbusters = 56 Three: Investing in Superstars = 83 Four: How Superstars Use Their Powers = 118 Five: Will Digital Technology End the Dominance of Blockbusters? = 150 Six: Will Digital Technology Threaten Powerful Producers? = 187 Seven: The Future of Blockbuster Strategies = 220 Epilogue: No Business Like Show Business? = 251 Notes = 267 Acknowledgments = 289 Index = 295

Holdings Information 1

Source: (주)학술정보
Acquisition Method: 구입
Acquisition Date: 2015-12-21
Group Information: -
Access: On-site Access
Copy/Rental: -
Storage Location: 영상도서관(상암)

Linked Information

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